Laurel Mercantile Co.
Laurel Mercantile Co is the flagship store for Erin and Ben Napier, hosts of HGTV’s “Home Town” and located in Laurel, Mississippi. They partnered with us for the design of their spring tee graphics to add to their Baseball tee series. We were also asked to develop a logo for their furniture line, the Passageway Collection.
Product design is always one of our favorite tasks, so helping Laurel Mercantile Co. with their spring products was a memorable project that we are proud of! When tasked with the spring tees, the direction we went was a spring-like, feminine-leading, on-brand and versatile design across a bevy of products. The logo for the Passageway Collection was a project that needed to correspond not only to the Laurel Mercantile Co. brand, but also the Vaughn-Basset Furniture brand. This logo needed to bridge the gap between two established brands, all while making a name for itself. Our focus was to create a high-end, professional and classic feel, both simple and adaptable to allow for transfer onto signage, digital ads, assets, websites and all printed collateral necessary for furniture sales.
Pinch Us. We’ve gotten to work with who?
“Our agency has had the pleasure with working with The Starving Artist on a few projects (with a few more in the works) and we could not have been happier with the process, communication and delivery of services provided.”
“Haley went above in beyond in helping my company create amazing packaging for our candles! I really couldn’t have done it without her and hope that we can use her services again soon.”
“We highly recommend this agency to anyone who wants a beautifully designed and professional product in a timely manner.”
Hoops for Hope International