Buds of Texas
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This floral design company started as a passion and quickly bloomed into a business. Buds of Texas needed assistance in building their brand and establishing a consistent, cohesive identity. This client was having difficulty deciding which direction to go with her branding, but knew one thing: she wanted to tell the unique story of the company’s inspiration, Grandpa Bud.
Execution
The story behind Buds of Texas really fueled us to create a strong, meaningful visual identity through full-service branding sessions. Our goal was to take the memory of the owner’s grandfather, Bud, and create a look and feel he’d be proud of. The illustration style we landed on was inspired by the renderings of Matisse. The client’s artistic style led us to pull in that visual component and make it our own. We wanted to communicate the personal touch, high-end floral design and regular access to beautiful arrangements that Buds of Texas was built on.